Learn how link previews work and make yours reliable

Practical, tested guides for choosing image sizes, publishing metadata, fixing broken previews, and automating Open Graph images at scale.

Understand the page contract before choosing tools, templates, or automation.

Diagram showing a website page becoming a clearer branded social media link preview
Basics

What is an Open Graph Image? And Why It Matters for Your Website

Learn what an Open Graph image is, how it controls link previews, and why page-specific previews are easier to understand and trust.

You will learn

  • Understand where Open Graph images appear and what they communicate
  • Publish the essential metadata without relying on crawler guesswork
  • Decide when a shared fallback image is enough and when each page needs its own

Explore the guide library

Move from fundamentals to implementation, then use the troubleshooting and scale guides when your publishing workflow grows.

Basics

Basics

2 guides

Best Practices

Best Practices

4 guides

Next.js

Next.js

1 guide

Troubleshooting

Troubleshooting

2 guides

See what your page tells social crawlers

Check the title, description, image, and metadata returned by a public URL before you share it.

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